Why imprint?

Because you matter.

Many personality assessments are difficult to understand and complex to apply. The goal of The imprint Personality Assessment® is to make self-awareness accessible for everyone, regardless of their background or the size of their organization.

  • imprint is backed by over a decade of research and experience with leaders, teams, and companies across various industries.
  • Grounded in Jungian psychology, it emphasizes practical application.
  • Though the test consists of just two questions, it reveals a wealth of insights about who you are and how to maximize your impact in both business and life.

It focuses on temperamental preferences and differences in collaboration, uncovering 34 unique characteristics across four personality domains.

Organizations of all types—startups, universities, nonprofits, and corporations from Cape Town to Austin to Sydney—have used imprint to enhance communication, productivity, and profitability.

Join over 100,000 people who have already benefited from The imprint Personality Assessment®.

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There are four imprint domains..

Take a look at their brief descriptions below.

designer

  • Designers are fascinated with what could be.
  • They are motivated by the latest theory or strategy for getting work done.
  • They desire competence in their personal and professional relationships.
  • Innovation and ingenuity are hallmarks of Designers.
designer

developer

  • Developers strive to live an integrated life.
  • They are motivated by a deep sense of compassion and their own personal values.
  • They desire inclusive environments that are values-driven.
  • Collaboration is of utmost importance for Developers.
developer

doer

  • Doers strive to help others.
  • They are motivated by the practical needs they see in the world around them.
  • Doers work diligently with a mental checklist of what needs to be accomplished in order to fulfill the commitments they have made.
  • Loyalty and responsibility are important for Doers.
doer

driver

  • Drivers live by the mantra that, 'the Leader is the Lesson'.
  • They are motivated by achievement and personal progress.
  • Drivers hold fast to the belief that the only thing that builds and sustains credibility is how they exemplify their standards of excellence and execution in real-time.
driver

Take the test now!

The test is two questions, but unlocks a wealth of information about who you are and how you can make your biggest impact in business and life.

Take the Test

Frequently Asked Questions

Frequently Asked Questions

No, The imprint Test is completely free of charge.
You just have to register with your email address or login to your existing account and take the test.

Forget about personality inventories with hundreds and hundreds of questions!
The imprint Test consists of two simple questions, it takes a minute to complete the test.

imprint isn't meant to label or limit you—it's a tool for insight. Trust your instincts and feel confident in your choices; there are no wrong answers. By answering two simple questions, you'll discover how you're naturally wired to bring the most value to both your business and your life.